How Will Effective Branding Will Change The Way We Think About Design
Visionary. Trend-bucking. Revolutionary. Innovative. Disruptive. You’ve likely heard these swanky adjuncts thrown around in corporate gatherings, or even amidst social mixers featuring some of the most successful enterpreneurs. You’d be forgiven to think of these terms as some recent incarnation of corporate-speak, or empty sound bites used to adulate ‘addressees’, and pile on their grandstanding. […]